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Texas says stores can reopen, but will they? Here’s how some brands are redesigning their spaces


There will be a lot less browsing and a lot more disinfecting.

On the evening of March 13, Neighborhood Goods opened its boutique in Austin, Texas, as part of a planned 2020 expansion. The startup brings together digital brands such as Dollar Shave Club, Rockets of Awesome, and Rec Room, and the next day, its store was filled with customers even as CEO Matt Alexander was getting news alerts of the coronavirus’s spread in the United States. By lunchtime, after less than a day in business, he decided to shutter the store.

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