Preppy Style Is Making A Comeback—12 Outfits That Define The 2020 Aesthetic
When I hear "preppy style" usually what comes to mind is a flood of prep-school uniforms, stuffy plaid, and basically the entire wardrobe of Gossip Girl. While those things are definitely iconic elements of preppy style, they tend to feel a bit dated since the prevailing aesthetic in fashion lately has gone in a different direction. That is, until now.
I never thought I'd be saying this, but preppy style is making a huge comeback this year. The difference, though, is that instead of sharp tailoring and muted colors of yore, the fashion world is taking its inspiration from Princess Diana's '80s looks and incorporating sporty elements, pastel colors, and relaxed silhouettes. The goal look is a mix of retro Lady Di and what Chriselle Lim is dubbing the "rich mom" aesthetic. Think pearls, sweater vests, and headbands, all with a distinctly 2020 spin that feels fresh and new.
I'll just let the below 12 preppy outfits do all the explaining so if you're still with me then scroll down to see how fashion girls are taking this look and running with it and then shop the specific micro-trends they're wearing.