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Whatsapp to provide in-app purchases

Facebook Inc. has said its WhatsApp messaging app will begin to provide in-app purchases and hosting services. Whatsapp will now permit businesses to sell products on the Whatsapp app via Facebook shops, an online store launched in May. Users will be able to browse through a store’s catalogue in a chat, add items to their cart and place orders. The company said it also plans to invest in the expansion of ways for consumers to check available products and to expand partnerships with business solution providers to manage customer communications. A new option for businesses to manage their WhatsApp messages via hosting services will also be offered by Facebook. The company’s research reports that consumers prefer to message a business...

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Is this the end of Gap's European journey?

Three years ago, in 2017, Gap closed its UK merchandising operations. The New York-based company had sought to centralise its global workforce, despite the European market showing different requirements in assortment and fit. At the time it affected all roles within the UK team, from allocators and assistant merchandisers to merchandising directors. A few years prior Gap shuttered its London design team, in similar fashion aiming to centralize its creative roles, designing for all markets from its New York studio. In January this year Gap closed 40 stores as part of a previously announced plan to shutter 230 stores. But that was before the ravaging effects of Covid-19 onto the global retail industry. This week the company announced it is...

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Dover Street Market to open in Paris

Coronavirus isn’t stopping Rei Kawakubo’s plans for retail expansion. Dover Street Market, which has become a cornerstone of retail in cities including New York, London, and Tokyo, will be opening a new store in Paris. It would be the company’s second multi-brand retail store. Speculation that Dover Street Market could open in Paris has been on the horizon for quite some time. The new store is slated to open in 2021. Dover Street Market opened a Paris store dedicated to beauty products last year, while this new offering will be dedicated to carrying emerging designers. This new store will be called Dover Street Trading Market. Kawakubo and her husband, Dover Street Market CEO Adrian Joffe, are expected to stock the...

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Lee named exclusive denim provider for ag-tech company AppHarvest

Lee has launched a collaboration with agricultural tech company AppHarvest to be the exclusive denim provider for the company’s employees at its new high-tech greenhouse in Appalachia. The announcement follows the opening of AppHarvest’s new 60-acre controlled environment agriculture facility in Morehead, Kentucky. “At AppHarvest, we’re reinventing American agriculture by growing up to 30 times more food in an indoor acre compared to traditional open-field farming and doing it while using 90 percent less water (and only recycled rainwater at that). “We admire Lee’s longtime commitment to sustainability and look forward to partnering with them to show how Middle America is leading in the field,” AppHarvest Founder and CEO Jonathan Webb commented. The apparel brand’s Indigood organic cotton denim uses...

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PEFC announces ‘Fashions Change, Forests Stay’ campaign

A new campaign, ‘Fashions Change, Forests Stay’, has been launched by the Programme for the Endorsement of Forest Certification (PEFC) to encourage fashion brands and retailers to source their materials from sustainably managed forests. The PEFC aims to raise awareness of the value of sourcing natural forest fibres such as acetate, lyocell and viscose. To bring PEFC’s campaign to life, the organisation worked with Bristol-based white paper artist Sam Pierpoint to create an online animation, revealing the connection between forests and fashion. Ben Gunneberg, CEO of PEFC, said in a statement: “By launching the ‘Fashions Change, Forests Stay’ campaign today, we’re hoping to spark a new conversation amongst the fashion industry on the role it can play in protecting the...

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